My Business Plan Presentation for Intellectual Entrepreneurship and Innovation Management

The Illusion show

The Power of Illusion Journal 8

The Power of Illusion Journal 7

We add some color on the model whichi I choose blue red and yellow.

we will put a water tank under the model which can use pump to get the water start flow from the inlet to the outlet. We are going to use two water pump to make this happen. One for the inlet on for the waterfall which you can find it in the centre of the image.

Bibliography for power of illusion

Bibliography:

Adelson, E. H. (2009). The squares marked A and B are the same shade of gray. Retrieved from

http://web.mit.edu/persci/people/adelson/checkershadow_illusion.html

Britton, J. (2009). Jill Britton's Escher Gallery. Retrieved from

http://britton.disted.camosun.bc.ca/escher/jbescher.htm

Freaking News (2012). M. C. Escher's and Q*bert Monello Pics. Retrieved from

http://www.freakingnews.com/M-C-Escher-s-and-Q-bert-Monello-Pics-66705.asp

Spectacular Illusions (2010). Escher Chessboard. Retrieved from

http://spectacular-illusions.blogspot.co.nz/2010/04/escher-chessboard.html

Vurdlak (2006). Paraller world illusion. Retrieved from

http://www.moillusions.com/2006/03/parallel-world-illusion.html

Weird Optics (2011). Escher’s Waterfall Visual Optical Illusion. Retrieved from

http://www.weirdoptics.com/eschers-waterfall-illusion/

The Power Of Illusion Journal 6

 

 

 

The Power of Illusion Journal 5

We find the need material which is Foam plastic.

We had checked the waterproof and also it is very good to use colour.

The Power of Illusion Journal 4

The material is not good for water. We find that this model is always leaking. We need change the material I think. Also the other things we need to do is think about the colour we going to use, because it is very important to improve the illusion affect.

 

The power of Illusion Journal 3

In our understanding illusion has several features such as:

1. Illusion is a distorted perception

2.The emergence of the illusion is conditional. When the conditions are met, the illusion will inevitably happen.

The idea for our physical illusion project comes from some illusion paintings. In these paintings the artists mostly use geometry, distance and height gap to create the conditions for the formation of illusion. We want to use a 3D approach to make this kind of illusion a success.

Using the software Soildworks, we make a computer generated 3D model, and adjust its observation angle. Then we cut and fix and produce a waterproof layer for the model.

In our plan we have an inlet and outlet for the shallow and long water trough. Water flows from the inlet through the water pump to the outlet, and produce a water cycle. Then we have another water pump to generate a waterfall in the center of the model. Now you have a look at our model from the observation angle or perspective which we have pre-arranged. You will find that the water forms a cycle which does not conform to the laws of physics or logic.

In the next step we are going to color our model and make it more strongly three-dimensional. At this stage the model has not been colored yet, and therefore the water flow in our model does not look clear enough. We are going to fix the problem very soon.

The Power Of Illusion Journal 2

This is our first try. The physical illusion project. We use a kind of board to make this shape. Because I think it is not very strongly show the power of the illusion. We may try water to improve our project.

This is our plan that how the water flow, we going to use water two pump to make this illusion happen.



 

The Power of Illusion Journal 1

Research art works

Bruno - Burns

waterfall illusion

Entrepreneur Video

Reflective Research Blog Post   

“An entrepreneur is an enterprising individual who builds capital through risk and/or initiative...a person who is willing to help launch a new venture or enterprise and accept full responsibility for the outcome” (Wikipedia, 2012a). To my understanding, successful entrepreneurs are a kind of people who are brave, good at creating new ideas, and crazy about their ideas. I want to be an entrepreneur in the future not only because what I have been studying but also because I am a big fan of Entrepreneurship. Entrepreneurship will guide me to live a different life and shape my career future. There are many books that introduce many influential entrepreneurs in different fields who have different views and different working styles. Among these entrepreneurs, the two people who have the most influence on my way of doing things and my beliefs and assumptions are Mark Elliot Zuckerberg and Steve Jobs.    

Mark Zuckerberg is a young American computer programmer and Internet entrepreneur. He is one of five co-founders of the social networking site Facebook. Since 2010 Zuckerberg has been named among the 100 wealthiest and most influential people in the world by Time magazine's Person of the Year (Wikipedia, 2012b). Steve Jobs was the co-founder, chairman, and chief executive officer of Apple Incan American. He was widely recognized as a charismatic pioneer of the personal computer revolution and for his influential career in the computer and consumer electronics fields (Wikipedia, 2012c). 

Researchers have identified a number of differences between Mark Elliot Zuckerberg and Steve Jobs (Pullen, 2012; Clauida, 2011). I particularly like Pullen’s judgment on such differences. According to Pullen, three most meaningful differences between the two ICT giants are their experience in failure and success, their approach to people and product, and their attitude toward their private life. Jobs had experienced severe failure before he finally succeeded. After vaulting to an early lead in the personal computing wars of the early 1980s, Apple lost market share and direction and Jobs was outed as CEO. Zuckerberg, meanwhile, has yet to fail in any major way and show how he would react.

Jobs’ “failure story” is particularly enlightening to me. It was his failure and time away from the company that enabled Jobs to develope the winning softwares for the company. Jobs proved the famous quote “Failure is the mother of success”. I have learned a good lesson from Jobs that I should never give up in difficult times. It's impossible for an innovator to hit every mark every time, I am therefore interested to see what will happen to Zuckerberg and how he will cope with it in the next decade.

Jobs and Zuckerberg’s approaches to products and people are different. Jobs had a product-first sensibility and solved problems consumers didn't even know they had. Apple's devices and software are often so refined that customers don't have to read the product manuals. Zuckerberg takes a people-first approach. He continually adds functions and services that keep users interconnected in a variety of ways. The difference is extremely interesting to me in that I might need to consider my focus in the future: Should I go for the product-first approach, or should I choose the people-first approach? I think this not only depends on the nature and product of my future enterprise, but also relates to my personal weakness and strengths probably. I am thinking if it is possible to combine these two approaches, that is, to adopt a dual-focus approach, putting both products and people first. 

The third difference between Jobs and Zuckerberg seems irrelevant in many people’s eyes: privacy versus openness. Much of Jobs' personal life was a mystery, “almost as secretive as the company's unreleased products” (Pullen, 2012). Zuckerberg has been more open about his personal life and he periodically make public posts and is forthcoming with details of his personal life. I think this is also something I need to reflect on. As an entrepreneur, while you have the right to your privacy, you do not live in isolation, and sometime you may need to sacrifice your personal life for the benefit of the business. I will be more thoughtful and reflective when deciding on how much of my privacy will be made open to the public.

As the famous quote goes: “Great minds think alike.” Jobs and Zuckerberg do share some similarities. Firstly, they are both ambitious, desiring for more than just money. Jobs made a salary of $1 per year, and Zuckerberg has promised to donate a majority of his fortune to charity. Jobs put making the highest quality products in the world above anything else. Zuckerberg once wrote, “Facebook was not originally created to be a company. It was built to accomplish a social mission - to make the world more open and connected.” I admire and definitely will follow their model in this respect.  

Both Jobs and Zuckerberg are both frank and honest. Jobs once said, "If something sucks, I tell people to their face.” Zuckerberg used to be described as robotic, and in an interview with The New Yorker, he even called himself awkward. I perceive that this is a typical personality of a true IT professional - we do not have time to be indirect. I personally like this style.

Jobs and Zuckerberg are both of hard-driving style. They both have “little tolerance for others' feelings while meeting his goals for the company”. I believe this is a must for anyone to excel in any area.

To sum up, as great entrepreneurs in today’s information age, Steve Jobs and Mark Zuckerberg possess some common traits of professionalism and entrepreneurship while maintaining their own personal qualities. I have learned a lot from both of them, and I will continue to learn. They have huge impact on my study, my future career, my way of thinking and even my way of life.

Reference：

Clauida (2011). Steve Jobs. Retrieved from http://htekidsnews.com/remembering-a-visionary/

Pullen, J. (2012). Jobs or Zuckerberg: Who'd Make the Better Boss? Retrieved from http://www.entrepreneur.com/article/223570

Wikipedia (2012a). Entrepreneur. Retrieved from http://en.wikipedia.org/wiki/Entrepreneur

Wikipedia (2012b). Mark Zuckerberg. Retrieved from http://en.wikipedia.org/wiki/Mark_Zuckerberg

Wikipedia (2012c).Steve Jobs. Retrieved from http://en.wikipedia.org/wiki/Steve_Jobs#Health_issues